Service Line Planning
In order to grow an organization in this increasingly competitive market, healthcare providers simply cannot be a "one-stop shop" and devote resources equally across the board in all services. Ultimately, your organization needs to prioritize and select the right strategies for the right services at the right time. For example, should you expand your neuroscience services or your orthopedic line? Is converting your oncology services into a center of excellence or institute feasible? Is a heart hospital-within-a-hospital the right model for you?
Our experts assist healthcare providers with three types of service line business planning activities:
Part of our planning process includes using a constructive approach to challenge the status quo and inspire our clients to consider "outside the box" opportunities and threats. We believe in introducing new perspectives: What are the successes and shortfalls of highly regarded healthcare organizations addressing similar initiatives? What are the healthcare and general societal trends and their associated implications? What perspectives can be gained from constituents such as payers, community representatives, and equipment vendors - those whose "voices" are generally not heard?
Our experts also help stimulate innovative thinking in work sessions using tools and techniques include:
Fundamental to our process is identifying the historical and potential future financial contribution to the organization made by each service line, business unit, and key initiative. We combine this information with a thorough assessment of debt capacity and access to capital, and then prioritize resource allocation to project the impact of the strategies on the future financial performance. We utilize Camden's DecisionPoint, our proprietary financial model, to support the analysis.
We incorporate periodic assessments into our planning processes to determine the degree of alignment/consensus among the participants on key issues. These can take place during the initial planning process as well as periodically following the initial endorsement of the plan. This assures that plans are implemented as intended, or if necessary, modified to respond to changing conditions. Formal and informal tools are used to support the assessment including:
Contact us to learn how we can assist with customized planning for your specific service lines.
Our experts assist healthcare providers with three types of service line business planning activities:
- Assessing the feasibility of and developing strategies for implementing new services and expanding the activity and profitability of existing ones
- Evaluating the potential and preparing strategies to convert an existing service into a center of excellence or institute
- Studying the feasibility of and developing plans for the implementation of hospital-within-a-hospital services
A Client-specific and Innovative Approach
The Camden Group's Service Line Assessment Tool® helps create a unique profile of a client's service line based on 14 key characteristics. We then compare an individual provider's profile against the characteristics of strong regional centers of excellence to reveal opportunities for differentiation, "strengths" to be leveraged, and "gaps" that must be resolved.Part of our planning process includes using a constructive approach to challenge the status quo and inspire our clients to consider "outside the box" opportunities and threats. We believe in introducing new perspectives: What are the successes and shortfalls of highly regarded healthcare organizations addressing similar initiatives? What are the healthcare and general societal trends and their associated implications? What perspectives can be gained from constituents such as payers, community representatives, and equipment vendors - those whose "voices" are generally not heard?
Our experts also help stimulate innovative thinking in work sessions using tools and techniques include:
- Camden's Vision by DesignSM
- Evaluation of "What if..." scenarios
- Competitor role playing
Providing Focused Direction
Working teams often struggle to prioritize goals and strategies as well as resource allocation. The Camden Group can help guide clients focus on priority items through a variety of tools, exercises, and techniques.Fundamental to our process is identifying the historical and potential future financial contribution to the organization made by each service line, business unit, and key initiative. We combine this information with a thorough assessment of debt capacity and access to capital, and then prioritize resource allocation to project the impact of the strategies on the future financial performance. We utilize Camden's DecisionPoint, our proprietary financial model, to support the analysis.
We incorporate periodic assessments into our planning processes to determine the degree of alignment/consensus among the participants on key issues. These can take place during the initial planning process as well as periodically following the initial endorsement of the plan. This assures that plans are implemented as intended, or if necessary, modified to respond to changing conditions. Formal and informal tools are used to support the assessment including:
- Camden's Culture and Values Assessment®
- OptionFinder® System
- Alternative voting processes
- Implementation guide and status report
Contact us to learn how we can assist with customized planning for your specific service lines.














